Choosing a skincare brand can be daunting and confusing these days. There are just too many brands out there. How did you choose yours?
When I was younger, I was easily influenced by the packaging of the products and advertisements. I must confess I was gullible and the skincare marketing strategies had certainly got the best of me. The tv and glossy magazine ads showcasing ‘photoshopped’ flawless looking models were baits, and I was an easy target. Sometimes, it was the beauty assistants- I tell you, the beauty counter is probably the most intimidating place ever! They scrutinize and analyse your skin, and suddenly you have more problems than you thought you had in the first place. On many occasions, I took their recommendations, betting my money on their so called profesional judgement. I dont recall googling prior to purchasing and I certainly dont remember reading the ingredients.
So, how should we choose our skincare? Asian or Western skincare? What about local products?